
Celebrating the game while lamenting the physical toll it took on football's greatest generation, Cook diagrams the NFL's transformation from second-tier sport into national obsession. He shows coaches John Madden and Bill Walsh outsmarting rivals as Monday Night Football redefined sports' place in American life. Kevin Cook's rollicking chronicle of this pivotal decade draws on interviews with legendary players-Harris, Montana, Terry Bradshaw, Roger Staubach, Ken "Snake" Stabler-to re-create their heroics and off-field carousing.

A decade later, Joe Montana's gleamingly efficient 49ers ushered in a new era: the corporate, scripted, multibillion-dollar NFL we watch today. They played on guts, painkillers, legal steroids, fury, and camaraderie. In 1972, Steelers star Franco Harris hitchhiked to practice. Between the Immaculate Reception in 1972 and The Catch in 1982, pro football grew up. "synopsis" may belong to another edition of this title.īook Description Paperback. Celebrating the game while lamenting the physical toll it took on football’s greatest generation, Cook diagrams the NFL’s transformation from second-tier sport into national obsession. He shows coaches John Madden and Bill Walsh outsmarting rivals as Monday Night Football redefined sports’ place in American life. Kevin Cook’s rollicking chronicle of this pivotal decade draws on interviews with legendary players―Harris, Montana, Terry Bradshaw, Roger Staubach, Ken “Snake” Stabler―to re-create their heroics and off-field carousing. A decade later, Joe Montana’s gleamingly efficient 49ers ushered in a new era: the corporate, scripted, multibillion-dollar NFL we watch today.

The inside story of the most colorful decade in NFL history―pro football’s raging, hormonal, hairy, druggy, immortal adolescence.
